I had the pleasure of creating this Monster Truck tire material for Forza Horizon 5. This material is 100% procedural and is used on the Hot Wheels Bone Shaker Monster Trucks as seen in the Buggy And The Beast Showcase event.
The process of creating this material is covered in the Substance 3D article "Forza Horizon 5: Crafting Rich and Diverse Mexican Biomes"
https://substance3d.adobe.com/magazine/forza-horizon-5-crafting-rich-and-diverse-mexican-biomes/